Sarah Bradley, shown here at a Private Equtiy event this month, is a Partner at Kainos Capital, a first tme fund that was seeded by Canada's pension giant CPPIB.

Quote of the Week: Outmaneuvering Strategics in Food & Consumer Investing

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June 4, 2015

Strategic buyers have always dominated food and consumer industry M&A. If you go back a decade, they do anywhere from eighty nine to ninety percent of the deals, and last year they were 91%. So we always saw strategic corporate buyers as our primary competition and we focus on finding ways to outmaneuver them or compete with them …

Who said it: Sarah Ashmore Bradley, Kainos Capital
In Context: Ms. Bradley was interviewed on the sidelines of The Wall Street Journal Private Equity Analyst Conference this week about how her PE firm competes head to head with cash-rich corporate acquirers. She explained that her team targets smaller deals than what strategic acquirers typically buy, particularly in the supply chain, as well as entrepreneurs that are not “quite ready” to sell to strategics yet, but will be after working with Kainos. Right now, she’s interested in ingredient companies that sell to the big manufacturers and F&C businesses that have a “value” angle for consumers.
Where we found it: WSJ

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